High-Intent Keyword Targeting
Repair, panel, generator, and EV charger terms in your service area. Negative lists so you stop paying for DIY and job-seeker searches.
Landing Pages Built for the Call
A page per service with one job: get the homeowner to tap the number. Click-to-call, short form, license and reviews above the fold.
Full Tracking Setup
Call tracking, GA4, Google Tag Manager, and offline conversion import so the account optimizes toward booked jobs.
Budget by Service
Emergency repair and big-ticket install campaigns run separately, so a generator quote does not compete with a tripped breaker.
Local Services Ads
Google Guaranteed listings at the top of the page, managed alongside Search so the two do not compete.
Weekly Optimization
Search term reviews, bid adjustments, and ad tests every week. A plain-English update on cost per lead every month.