High-Intent Keyword Targeting
Back pain, neck pain, sciatica, headache, and chiropractor terms in your area. Negative lists so you stop paying for job, school, and insurance-only searches.
Landing Pages Built for the Call
A page per condition with one job: book the visit. Click-to-call, online booking, insurance accepted, and reviews above the fold.
Full Tracking Setup
Call tracking, GA4, Google Tag Manager, and offline conversion import so the account optimizes toward booked jobs, not clicks.
Budget Control
Condition campaigns and new-patient offer campaigns run separately so you can see which brings the best patients.
Local Services Ads
Google Guaranteed listings at the top of the page where your category qualifies, managed alongside Search so the two do not compete.
Weekly Optimization
Search term reviews, bid adjustments, and ad tests every week. A plain-English update on cost per lead every month.