The team behind your growth
About HelixEdge: The Team Behind Your Growth
HelixEdge was founded by Frank and Brady Collette to fix one problem: service businesses were paying for ads and losing the leads to slow follow-up. We pair Google and Meta Ads, SEO, and custom landing pages with an AI CRM that answers every lead in minutes, so every dollar works toward booked jobs, not vanity metrics.
Founded by
Frank and Brady Collette
Based in
Mississippi, working nationwide
Built for
Owner-operated service businesses
Our story
Why HelixEdge Exists
We started HelixEdge because the ads were never the hard part. Keeping the lead was.
The Problem We Kept Seeing
Service businesses paying for ads, then losing the leads to voicemail and slow follow-up. The ads were not the problem. The 20 minutes after the click were.
What We Built Instead
Ads, landing pages, and an AI CRM that follows up in minutes, all measured on one number: booked jobs. Done for you, so the owner stays on the job.
Who We Work With
Owner-operated service businesses: HVAC, electricians, roofers, plumbers, pressure washing, chiropractors, and trades like them, anywhere in the country.
How We Keep It Honest
Every lead is tracked to its source and its outcome. Your ad budget goes straight to the platforms and is always separate from our fee.
Meet the team
The People Behind HelixEdge
Alone we can do so little. Together we can do so much.
Frank Collette
Founder
Started HelixEdge to fix the gap between ad spend and booked jobs for local service businesses.
Brady Collette
Co-founder and marketing coordinator
Runs the accounts. If you work with HelixEdge, Brady is the person you talk to, not a rep.
Data Fanatics
Partner
Our website development partner. Every HelixEdge site is built and maintained with Data Fanatics.
What we stand for
Our Mission, Vision, and Values
Our Mission
Turn complex advertising into predictable, automated revenue for service businesses, so the owner can run the business instead of chasing leads.
Our Vision
Be the engine behind the most scalable local service brands, through technical precision and creative that actually gets the call.
What We Value
Marketing is an investment, not an expense. Real data over opinions, straight answers over decks, and a roster small enough that every client gets senior attention.
How we work
How Working With HelixEdge Goes, in 4 Steps
01
Tell US Your Market
A short call on your service area, your best jobs, and what your phone needs to do each week.
02
We Build the System
Campaigns, landing pages, call tracking, and CRM follow-up, set up and tested before a dollar of ad spend goes out.
03
Ads Go Live
Most clients see their first qualified leads within the first 2 weeks. Every call is tracked to the ad that produced it.
04
We Tune, You Book
We cut what is not converting, scale what is, and send a plain-English update on cost per lead and booked jobs.
What owners say
Straight From Google Reviews
“Talk about an underrated business, the communication was spot on, the person I spoke with had all the answers to my questions. All around very helpful service. I will continue to use HelixEdge in the future.”
Nakka · 5-star Google review
“Helixedge saved my business. I went from stressing about bills to now my company is flourishing! I am forever grateful for Brady Collette and the work he has done for me! Not a dollar wasted!”
Will · 5-star Google review
“I am having really good experience with HelixEdge. Communication was on point the whole time, super easy to work with, and they clearly know what they’re doing.”
Somaly · 5-star Google review
“Super quick and professional with the request I had! For sure will be using them in the future!”
James · 5-star Google review
Straight answers
About HelixEdge FAQ
Short, honest answers. If yours is not here, ask us directly.
Want to Talk to a Person?
Book a 20-minute call with Brady. No pitch deck, no pressure.
Who runs HelixEdge?
HelixEdge was founded by Frank and Brady Collette. Brady runs the accounts day to day, so the person you talk to is the person doing the work. Data Fanatics is our website development partner.
Where is HelixEdge based?
Mississippi. We work with service businesses nationwide; everything we do runs remotely, from the ads to the CRM to the reporting.
What makes HelixEdge different from other agencies?
We build the whole path from the click to the booked job, including the follow-up most agencies ignore, and we keep a small roster on purpose so every client gets senior-level attention.
What kinds of businesses do you work with?
Owner-operated service businesses that live on inbound calls: HVAC, electricians, roofers, plumbers, pressure washing, chiropractors, and trades like them.
How do I get started?
Book a 20-minute call. We will look at what you are running now, tell you where the leads are leaking, and give you a straight plan, whether or not you hire us.
Ready when you are
Book a Call With the Team
Tell us your trade and your city. We will look at what you are running now, show you where the leads are leaking, and give you a straight plan.
- Reply within one business day
- Owner to owner, not a sales rep
- Based in Mississippi, working nationwide
We reply within one business day. Your info is never sold or shared.