Turn high electric bills into booked site visits.

Solar Marketing Services That Book More Jobs

HelixEdge builds the whole appointment system for solar installers: Google Ads and Meta Ads aimed at homeowners tired of their electric bill, landing pages built to qualify and book the site visit, SEO that keeps quote requests coming, and an AI CRM that texts every lead back within minutes.

Built for

Local solar installers, 1 to 10 crews

Follow-up

Every lead texted back in minutes

Reporting

Cost per qualified appointment, monthly

Everything we run for solar installers

Solar Marketing Services: Google Ads, Meta Ads, SEO, CRM, and Websites

Each one works on its own. Together they are one booking system: ads bring the calls, SEO keeps them coming, and the CRM makes sure none go cold.

Solar Google Ads

Catch homeowners the moment they search for solar after a high bill. High intent, site visits that book the same week.

Solar Meta Ads

Bill review and battery backup offers in front of local homeowners before they search, with forms that screen out renters.

Solar SEO

Rank for solar installer searches in your area and pull in quote requests month after month without paying per click.

Solar CRM and Automation

Every lead gets a text back within minutes, every site visit gets a reminder, and every proposal gets followed up until it is signed or closed out.

Solar Website Design

A fast, editable site built to turn a skeptical homeowner into a quote request, with a page for every system and every town you install in.

Solar AEO

Get named when a a homeowner who just opened a painful summer electric bill asks ChatGPT or Google AI Overviews who to call, not just ranked in the blue links.

Not sure which one you need? We will tell you straight.

The playbook

Why Solar Marketing Is Different

Nobody buys solar in an afternoon. A homeowner opens a high summer bill, reads for weeks, requests three quotes, and signs with the installer who answered fast and stayed in touch. The system is built to be that installer.

The Bill Drives the Search

Solar searches spike when the summer electric bill lands and when utilities raise rates. Google Ads catches that search while the bill is still on the counter.

Qualified Beats Cheap

Renters, shaded roofs, and tire-kickers burn site visits. Lead forms ask about home ownership and the monthly bill before a rep ever drives out.

A Long Decision

Weeks pass between the first click and a signed proposal. Retargeting and an automated follow-up sequence keep you in front of the homeowner the whole time.

Trust Is the Hurdle

Door-to-door solar sales left homeowners wary. Reviews, local install photos, and a clear process on every page do the convincing before the call.

The first 30 days

What We Build First for a Solar Installer

Three things go live before anything else, because they produce qualified appointments fastest and tell us the most about your market.

Google Ads

Solar Installer Search Campaign

Solar installer, solar panels, and battery backup terms in your area, with a landing page that asks about home ownership and the monthly bill before it books the site visit.

CRM

Missed-Call Text-Back and Proposal Follow-Up

Every lead gets a text back in seconds, and every proposal that goes quiet gets a follow-up sequence, so the homeowner comparing three quotes keeps hearing from you.

Meta Ads

Electric Bill Offer on Meta

A free bill review or battery backup offer aimed at owner-occupied neighborhoods, timed to the summer bill spike, with retargeting for everyone who clicked but did not book.

Somebody Near You Just Opened a Painful Electric Bill. Be the Installer They Call.

Book a meeting and we will plan your first 30 days around qualified site visits.

What owners say

Straight From Google Reviews

“Talk about an underrated business, the communication was spot on, the person I spoke with had all the answers to my questions. All around very helpful service. I will continue to use HelixEdge in the future.”

Nakka · 5-star Google review

“I am having really good experience with HelixEdge. Communication was on point the whole time, super easy to work with, and they clearly know what they’re doing.”

Somaly · 5-star Google review

“Super quick and professional with the request I had! For sure will be using them in the future!”

James · 5-star Google review

“Helixedge saved my business. I went from stressing about bills to now my company is flourishing! I am forever grateful for Brady Collette and the work he has done for me! Not a dollar wasted!”

Will · 5-star Google review

Keep reading

From the HelixEdge Blog

How to Get More Google Reviews: A System for Every Job

How to get more Google reviews on a repeatable system: when to ask, what to say, how to send the…

Negative Keywords for Contractors: 7 Fixes That Stop Wasted Spend

Negative keywords for contractors stop you paying for DIY searches, job seekers, suppliers and out-of-area clicks. Here is how to…

How Many Pages Should a Website Have? 6 Proven Rules

How many pages should a website have for a local service business? The answer is one per thing people search…

Straight answers

Solar Marketing FAQ

Short, honest answers. If yours is not here, ask us directly.

Still Have a Question?

Book a 20-minute call. You will talk to Brady, not a sales rep, and leave with a straight answer.

How do solar installers get more leads?

Show up when the homeowner searches after a high bill, qualify them before the site visit, and follow up for as long as the decision takes. We run Google and Meta ads aimed at qualified appointments, send them to a page built for the quote request, and automate the follow-up.

Does Google Ads work for solar companies?

Yes. Solar searches are high intent and local, especially after a bill spike or a rate increase. We target solar installer, solar panels, and battery backup terms in your service area and track every lead back to a booked site visit.

What solar services are worth advertising?

Residential rooftop systems carry the core volume, and battery backup pulls strongly after storms and outages. We build the plan around the systems your crews install best and the incentives active in your area.

How much should a solar installer spend on advertising?

Your ad spend goes straight to the platforms and is separate from our management. We size it from your service area, your close rate, and how many site visits your reps can run per week.

How fast will I get solar leads?

Most installers start getting appointment requests within the first 2 weeks of going live. The first month gathers data on which searches and offers book site visits, then we scale what closes.

Ready when you are

Let's Plan Your Next 90 Days

Tell us your market and what a full week looks like for you. We will look at what you are running now, show you where the leads are leaking, and give you a straight plan.

We reply within one business day. Your info is never sold or shared.

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